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There is no conflict between ‘profit and ‘social responsibility.’ To earn enough to cover the genuine costs which only the so-called ‘profit’ can cover, is economic and social responsibility — indeed, it is the specific social and economic responsibility of business. It is not the business that earns a profit adequate to its genuine costs of capital, to the risks of tomorrow and to the needs of tomorrow’s worker and pensioner that ‘rips off’ society. It is the business that fails to do so.

~ Peter Drucker